In such challenging, uncertain and insecure market; trial and error, guts and intention coupled with the superhero resiliency of the prior generation were the major key factors for making it through, even when following a non-scientific process. But this has little definable, measurable or predictable procedures, attitudes and competencies that can be transferred or even taught to the current and future sales generation.
It all started by an idea while going over a sales study conducted by Accenture in 2010 that concluded “Composing high performance sales function, even in growth, may require a deeper transformation of the fundamentals. This includes strategy and process to systems and talent, bringing science and art of sales back into focus.”
A simple idea that we believed it’s the future for our market’s sales challenges. Today, Heed had gone the extra mile to validate, and prove that this study is applicable in such uncertain market, even on SME’s (small and medium enterprises).